VRCLVercel
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STRPStripe
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MXPLMixpanel
AMPLAmplitude
VRCLVercel
LNEARLinear
LOOMLoom
NTIONNotion
FIGMAFigma
STRPStripe
AIRTAirtable
WFLWWebflow
INTCIntercom
SGMTSegment
MXPLMixpanel
AMPLAmplitude

You’re comparing agencies.
Good.▋

Media buying, brand positioning, and funnel architecture for teams moving too fast to slow down. See your projected returns before you fill out a single form.

interactive roi engine
roi_calculator.sh▋

// Input your current metrics

$25K

Across all paid channels

$320

Average CAC across channels

$180K

Current MRR or monthly revenue

// Projected 6-month output

Projected ROI

+1580%

Revenue Gap

+$63K/mo

Proj. CAC

$240↓25%

CAC Health

◈ MED

▶Run Your Numbers — It's Free

// Projections based on median client results. Actual performance varies.

faq_engine.sh▋
CAC ALERT: Your acquisition cost is 40%+ above benchmark

Comparing StrategyShop vs. building in-house

28%

Avg. CAC Reduction

in 60 days

3.2×

Avg. ROAS Improvement

across clients

4.1 mo

Median Payback Period

vs. 8.3 industry avg

14

Clients Scaled to $1M+/mo

in 2024–2025

How We Work

Three systems. One growth engine.

Media buying without positioning is wasted spend. Positioning without a funnel is a branding exercise. We build all three — and wire them together.

Precision over volume

Media Buying

We run paid media like a trading desk — position sizing, risk management, and compounding returns. Every dollar allocated has a documented hypothesis and a defined exit condition.

3.2×Avg. ROAS improvement

Message before media

Brand Positioning

Positioning is infrastructure. We extract language from your best customers, map it against competitor messaging, and build a positioning system that makes every ad cheaper to run.

22%Avg. CPM reduction

Systems that compound

Funnel Architecture

A funnel isn't a landing page. It's a sequence of micro-commitments from first touch to closed revenue. We map every step, instrument every transition, and optimize the three highest-leverage points first.

+41%Avg. conversion lift

Know what's working

Attribution & Analytics

Most teams are flying blind on attribution. We rebuild your measurement stack — UTM hygiene, server-side tracking, cohort analysis — so every decision is grounded in clean data.

You own the machine

SOPs & Handoff

Every system we build ships with documented SOPs. When you're ready to hire in-house, they inherit a working machine — not a mystery.

30-minute async briefings

Weekly War Room

No bloated reporting decks. Every Friday: a Loom walkthrough of what moved, what didn't, and the three decisions for next week.

Aligned incentives

Milestone Pricing

We don't charge full retainer if we miss the growth benchmarks we set in week one. Our fee structure is tied to the same KPIs we're optimizing for.

Start Here

You've seen the gap.
Let's close it.

Tell us where you are. We'll show you exactly what it takes to get to where you want to be — in 48 hours, not 4 weeks.

✓

No 6-month lock-in

Month-to-month after first 90 days

✓

Milestone-based pricing

Miss our benchmarks, we adjust our fee

✓

48-hour audit turnaround

Full media + funnel audit, no charge

run_numbers.sh
▋

// Three fields. That's it.

No spam. No sales calls unless you ask for one. Just the audit.